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market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
market2world communications inc.
Contact us
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Connect with the influencers
and prospects who matter most

Welcome to market2world communications, the public relations and product marketing agency that puts proven experience to work to extend the power of your existing PR and marketing team when you need it most, or acts as your outsourced marcom or editorial services/writing department.

Bringing fresh ideas and strategic thinking, we will connect you with the influencers, stakeholders and markets that matter. Go2market strategy. Product PR. Thought leadership. Community relations. Social media strategy. Rebranding. Web site content. Success stories. Datasheets. Newsletters. Blogs. Podcasts. Product demos. Tradeshow launches.

Contact us, share your marketing communications objectives, and we'll help you create a campaign that gets results. Act bigger. Grow faster. market2world!

Tuesday
Jul202010

market2world is more than just a name: Evidence of our global public relations reach

By Jill McCubbin

Cover story for Ontario Technology Corridor, thanks to market2world PRmarket2world is more than just our company name – it’s what we do.

In the past year market2world has staged publicity and product launch events in: 

The market2world team routinely delivers international, national and local publicity, product reviews and awards for information technology, cleantech, digital media and economic development organizations across North America from our base in Almonte, Ontario, just outside Ottawa, Canada’s national capital city.

An example: BI-AX International is a Wingham, Ontario, client that manufactures a breathable microporous film called APTRA, which is used in the manufacture of a fabric that passes ASTM international standards for blood borne pathogen and viral penetration. This fabric is made into garments that protect healthcare workers from H1NI and other body fluid, blood and viral threats. market2world secured coverage in both the USA and Canada, including: Government Security News, Fibre2Fashion, Jumpintotomorrow.com blog, Plastics in Canada, Technical Textiles and others – as well as in local newspapers (including Guntersville’s weekly, the Advertiser-Gleam and The Huntsville Times), the regional business magazine (Business Alabama), and local TV (WAFF48 TV Huntsville AL, a CBS affiliate). The local coverage opportunities arose because BI-AX’s customer, Kappler Inc., is based in Alabama.

Innovators anywhere in North America looking to increase product sales or organizational profile across global markets in today's digital age need hard working, results-producing PR and marketing companies like market2world. Our team works globally and in collaboration with our clients, wherever they are situated, and wherever their markets take them.

(Jill McCubbin is a conversation architect with market2world communications inc., Ottawa, Canada's tech PR and product marketing agency.)

Friday
Jul162010

In loving memory: OCRIRadio.com tech energy memorial podcast archive

By Jessica Rousseau

OCRIRadio.com started in 2005, when the Ottawa Centre for Research and Innovation (OCRI) partnered with a start-up tech PR and product launch company called market2world communications. The goal was to produce a new social media channel for the tech Ottawa scene that would spark Ottawa tech to the power and potential of Web 2.0 communications. Check out this CBC interview with market2world CEO Nathan Rudyk and OCRI (2001 to 2009) CEO Jeffrey Dale.

You can check out the podcast archives here.
You can read the blog archive here.

OCRIRadio was the first social media channel in Ottawa devoted to the technology industry. It utilized the then-latest in podcasting, blogging, and RSS feeds to enable user-generated content that could be added, archived, and searched.

Click to read more ...

Tuesday
Jun292010

market2world puts PR push on Ottawa's world class wireless technology cluster

By Nathan Rudyk

Ottawa's global marketing team is in Cambridge, UK this week promoting Ottawa's wireless advantage. Back at home, we're getting the story out to media on both sides of the Atlantic. And it's a heck of a story:

Four of the world’s top five wireless companies – Alcatel-Lucent, Cisco, Ericsson and Huawei – all have significant R&D facilities in Ottawa, home to one of the world's top wireless ecosystems. These wireless champions are part of a 360-company, 27,000-employee strong talent bank that spans the complete breadth of wireless infrastructure and services. They are building the next generation of wireless equipment, devices, components, sub-systems, middleware, apps and services, content, enablers, and professional services.

Click to read more ...

Monday
Jun072010

Email immortality, meet Evizone secure communications.

One of the joys of this job is working with colleagues from another corporate life on their new ventures. Today's one of those great days as we launch veteran Ottawa software CEO Andy Coutts' new secure communications service called Evizone. Andy ran Databeacon Inc. from 1999 to 2005, where I joined a year after him as VP Marketing before Databeacon was sold to Cognos. Evizone helps cure "The Tourre Syndrome". You may recall the April SEC testimony of Goldman Sachs executive Fabrice Tourre aka "Fabulous Fab".

Click to read more ...

Thursday
Jun032010

Putting Wordle word clouds to work

The “word cloud” graphic below is the result of plugging market2world’s home page content into a free online tool called Wordle. At www.wordle.net you can generate amazing “word clouds” from text that you provide. The clouds give greater, weighted prominence to words that appear more frequently in the source text, giving you a graphic clue as to the effectiveness of your Web site copy.

Click to read more ...