PR and marketing services for the cleantech sector

To succeed with new projects and technologies, job one for many cleantech organizations is to synchronize and influence financial, regulatory, industry and consumer stakeholders. Effective marketing communications with those stakeholder communities can shave years off the time it takes to bring cleantech to market — rewarding shareholders and government funding agencies eager for returns, while consumer and industry adoption soars.

As one of North America’s most innovative independent PR and product marketing agencies, market2world offers a full range of communications services for cleantech companies and not-for-profit agencies. From stakeholder newsletters and community-driven Web sites to initial brand creation and public relations and product review campaigns, market2world can accelerate positive change with stakeholders, then launch a new cleantech product or service to domestic or global markets.

The Ontario Technology Corridor relies on market2world to tell the province's exciting, expanding renewable energy business story.

In the National Capital Region of Canada that market2world calls home, we are proud to have produced the first comprehensive collection of cleantech company profiles (see below) for the Ottawa Centre for Research and Innovation (OCRI) on its tech community Web site 82000reasons.com – another market2world production.

market2world's cleantech client list includes the National Research Centre's Canadian Photonics Fabrication Centre (solar photonics), Homesol Building Solutions (energy auditing), BI-AX International (Evlon biodegradeable film) and The RGB Group (green buildings).

market2world has also produced several cleantech podcasts. Click to our cleantech podcast page to listen to entrepreneurs Rod Bryden (PlascoEnergy Group), Chris Henderson (Lumos Energy) and Rob Brennan (Triacta Power Technologies) discuss their companies.

For further inspiration, tune into Crossing the Chasm author and Silicon Valley Valley VC Geoffrey Moore as he speaks to market2world CEO Nathan Rudyk about why the drive to clean energy will create "the largest market in the history of the planet," eventually dwarfing information technology.

We also invite you to click on any of the following company profiles to discover why Ottawa’s high concentration of cleantech companies offers Canada and the world an exciting range of clean energy options:

• Triacta applies Ottawa telecom expertise to build a cleantech winner selling networked smart meter solutions around the world

• One of Canada’s top 10 cleantech companies — Menova Energy shines as a solar success story

• Powerbase Energy Systems provides easy-to-use solutions for small-scale bio and hydroelectric producers

• Brookfield Renewable Power generates power from the very rivers that launched the Ottawa Valley’s logging heritage

• PlascoEnergy Group applies decades of plasma arc R&D to turn municipal waste into electricity

• Lumos Energy builds cleantech projects in the power and fuel sectors that make communities less dependent on traditional energy sources

• Magenn Power sets sites high to generate clean energy with flying wind turbines

• Energy Ottawa turns waste and water into green and renewable energy to power Ontario

• Fueling cars and drivers, Topia GreenStop and Real Café offers clean fuels and organic foods

• Group IV Semiconductor develops low cost silicon based technology to drive mass adoption of energy-saving solid-state lighting

• Windmill Development Group aims to serve the 89% of home buyers who prefer to buy more environmentally friendly houses

• Advanced BioRefinery systems turn agricultural and forestry waste into biomass products

• Laflèche Environmental’s BioReactor transforms waste disposal problems into valuable assets

• Energate connects energy conservation with consumer comfort and convenience

• Thermal Energy energy recovery and bioenergy systems help cut energy costs and emissions while boosting profitability

• Iogen’s leadership in cellulosic ethanol production attracts multi-million-dollar funding

• Ensyn’s renewable bio-energy and bio-chemicals offer environmentally responsible options to a world with increasing energy needs

• Genesys Biogas uses 17th century techniques to extract methane from manure

• 3G Energy optimizes wind power generation with industry leading technology suitable for Canada’s unique climate and landscape